11 Years of CB StationThe Road Here and Lessons LearnedOrigin Story OverviewThe CB Station story began 11 years ago, in 2012. Manali Shah is the woman behind the brand, an Indian-born entrepreneur, wife, mother, and creative. We had humble beginnings, Manali launched her business originally on eBay with just a few bag styles while simultaneously raising 2 young boys.Once her...

How to Create Consistent Branding Across Platforms Branding is a cornerstone of building a successful, recognizable business. Furthermore, Consistency is key in creating a loyal, satisfied customer base and audience. There are specific strategies that can be implemented to accomplish this. Importance of Consistency Consistency builds trust between the customer and the business. With this level of trust, consumers are...

Staff Picks Episode 1 - Natalie’s Favorites AT CB Station, our team members are our family. This month we’re straying away from our typical blog posts and sharing one of our most valuable team member’s favorites, Natalie Spingold. Natalie is our Director of Sales and Marketing, has worked in the fashion industry for nearly 30 years, and has a great...